CONNELLS GROUP MARKET INSIGHTS REPORT Q4 2025

We’re pleased to share the Q4 2025 Connells Group Market Report, which is live on the Connells Group website.

 

Here are a few headline stats:

  • Agreed sales finished 3.0% up on 2024, despite the softer end to the year.
  • First-time buyers accounted for 33.5% of purchases in Q4, the highest share on record.
  • The average home went under offer in 61 days, the slowest Q4 since 2010.
  • In the rental market, new let rents ended the year 0.7% lower year‑on‑year, unwinding some of the 33.7% growth seen across Great Britain over the past five years.
  • Remortgage activity rose 19% year‑on‑year, driven by borrowers rolling off earlier fixed-rate deals.
  • 22% of first-time buyers took out a 90%+ loan-to-value mortgage in Q4 2025, the highest proportion since 2007.
  • And reflecting the shift in landlord behaviour, three-quarters of our buy-to-let mortgage business is now written through limited companies.

 

This edition will be the final report in its current format.  Looking ahead, we’re excited to begin a new chapter for Connells Group’s research publications - creating reports that draw deeply on our data, are more insight-led and showcase the scale and expertise that run across the Group. So watch this space!